The “accompanying measures” briefly explained
Issues in public administration are complicated? Not with us! We have created a concise explanatory video for the State Secretariat for Economic Affairs (SECO), which sums up a complex topic precisely and clearly.
Why? Since the introduction of the free movement of persons, Swiss nationals have the right to live and work in the European Union – the same applies vice versa for EU citizens in Switzerland. Accompanying measures were introduced in 2004 to ensure compliance with wage and working conditions and ensure fair competition in Switzerland. The explanatory video describes how these work in a simple and interesting way.
Explanatory videos for the public sector
This is how good storytelling works for public administration. Instead of dealing with long and complicated texts, the viewer receives all the necessary information in the explanatory video. Video marketing for the public sector, the federal government and cantons – this is how content is efficiently brought to the right target group. For example at a press conference: There, the explanatory video was able to inform the viewers in a clear way and eliminate any ambiguity. The video is also available on the Office’s YouTube channel and reaches a wide audience.
Are you also interested in an individual explainer video?
We reduce the most complex topics to the essentials, pick up on your corporate identity and create a video that is perfectly tailored to your target audience. We would be happy to support you in visualizing your ideas and optimizing your appearance.
