Your solution, understood in 90 seconds.
You know your IT and software solution inside out — but do your customers and staff understand it too? As a creative interface, we package your application into one concise video: from feature launch to cybersecurity. Since 2012, from Huawei to the Federal Office for Cybersecurity.
These tech brands and IT departments explain with us:
Software is invisible until someone explains it. Four explaining jobs tech teams bring to us again and again:
The portal is built, the logins are out — and hardly anyone uses it? A video shows in 90 seconds what is in there: that is how Mobimo explains its tenant portal and mobilezone its self-care portal — turning a login into a service people actually use.
Everyone should know what to do when it happens — and nobody reads the directive? So the Federal Office for Cybersecurity (BACS) explains reporting obligations and emergency planning by video, and Trend Micro makes cyber security tangible.
Your technology is new — and that is exactly why it needs explaining. PIDAS explains LENA, automation with artificial intelligence — building trust in technology many people still need to place.
Sometimes it is not the product that needs explaining but the road to it: Huawei celebrates 15 years of Huawei Switzerland in an explainer video.
Six examples from software, security and AI — from over 4,500 projects since 2012. 4.82 out of 5 · over 280 reviews on ProvenExpert.
Like you, we work agile and iteratively: five steps, two feedback rounds per phase, a transparent schedule — release after 4 to 6 weeks. More about explainer video production.
For three moments: selling, onboarding, safeguarding. Selling: the video shows in 90 seconds which problem your solution solves — before anyone books a demo; that is how PIDAS explains its LENA AI automation. Onboarding: it guides users into the application — Mobimo explains its tenant portal this way, so the service gets used and support gets a breather. Safeguarding: it conveys critical knowledge — the Federal Office for Cybersecurity explains reporting obligations and emergency planning, Trend Micro cyber security.
Add brand moments such as 15 years of Huawei Switzerland. Customers or staff: we support you with an effective video strategy; which video comes first, we settle in the free consultation. From global corporation to federal office to software SME: every size has explaining needs.
It depends on the altitude. The animated explainer video answers the why — which problem your software solves, for whom, with what benefit — ideal for website, sales, launch. The screencast answers the how: we record your real IT environment and walk through the process or interface step by step; the multi-page PDF manual goes, learning outcomes rise. Many combine both: animation as the entry point, screencasts for depth, expandable feature by feature.
Because the interface changes faster than the message, the why-video outlives releases and the how-videos stay cheap to update. Rule of thumb: why your product exists, we animate — where to click, we screencast. We tell you honestly what fits — more on our screencast page.
Yes — by now a focus of its own. For the Federal Office for Cybersecurity (BACS) we explained the reporting obligation for cyber attacks and the emergency concept, for Trend Micro cyber security. The hurdle: security topics are abstract, sound threatening and concern everyone — including people who think "phishing" is a typo. A good security video takes the fear out, puts the action in: it shows what to do instead of warning in jargon.
Critical topics need strong arguments — our explaining craft plus your expertise creates the acceptance awareness campaigns often lack. On request: German, French, Italian plus subtitles for the intranet. For recurring awareness waves, a series pays off: the same characters lead from the reporting path to the emergency concept — recognition that builds security culture.
With formats that match the material — interactive where needed. Your employees are the link between company and customers; interactive training videos strengthen that competence. A short explainer video first says why the tool is coming and what it delivers — defusing resistance before it forms.
Screencasts then show the workflows in the real interface. Where learning outcomes should be measurable: quizzes and e-learnings with integration into your learning management system. The rollout becomes self-propelled: any time, at each person's pace, the same at every site.
We schedule around the go-live: the videos are approved before it, not after the first support tickets. That takes pressure off IT and helpdesk when it gets hot. More on our e-learning videos page.
Not if it is designed right. We separate the stable from the moving: the core video tells problem, solution and benefit — messages that outlive releases — and shows the interface stylised rather than pixel-perfect; a new menu does not devalue it. Version-dependent details go into cheaply updatable screencasts. If something fundamental changes, we adjust individual scenes instead of re-producing — the source files stay on file with us, characters and icons serve updates and follow-up videos.
That is how we work ourselves — agile, iterative, in sprints; your video backlog grows with your product backlog. Concretely: you report the change, we assess the scope, you get a clear quote up front. No video has to go stale just because your product is alive.
Software pays no tech premium: the fixed-price packages by style for 90 seconds apply here too — concept, script, storyboard, design, animation and voiceover included; the quoted amount is the invoiced amount. Screencasts and e-learnings are quoted to match their scope.
All details are on our explainer video pricing page; your PDF quote arrives within 24 hours.
Explainer Videos for IT & Software
App, platform or security topic: send us the link or two sentences about it — we recommend format and style, honestly and concretely. Answer in 12 hours, PDF quote in 24 hours.
Your PDF quote arrives within 24 hours – free and without obligation.
