Hardly anything is currently being discussed more heatedly than the state of our earth. Industrial companies like Siemens can operate sustainably and thus assume responsibility. To explain how the circular economy works, Videodesign was commissioned to combine exciting storytelling with an innovative look.
Modern storytelling in the explainer video
But what is a circular economy? Quite simply: nothing less than the intelligent use of raw materials in a world with limited resources. We show how important the circular economy is in the new explanatory video for Siemens. With beautiful, detailed illustrations that leave no questions unanswered. It’s best if we let our explanatory video speak for us:
Attractive imagery for more attention
The most important thing in an explainer video that illustrates a complex topic: the right length. As long as necessary and as short as possible – the credo also applies here. The video about the circular economy shows in detail why the circular economy is necessary and how it works. At the same time, the topic is kept so compact that viewers don’t have time to turn it off.
Within a few seconds, the storytelling gains full attention. The gripping dynamics are supported by the high level of detail in the illustrations and animations. Our planet earth, an underwater world and a production process are presented in an emotional way. This is how a high-quality and modern explainer video is created – voilà!
Fact sheet:
- Customer: Siemens
- Details: Realization of an explanation video for internal & external communication
- Target group: employees (internal), population (external)
- Services: style creation, research, consulting, conception, text editing, storyboard, animation, translation, soundtrack, mastering
- Languages: German & English
- Use: training courses, presentations, intranet, website
- Special features: Cross-media communication is guaranteed with additional infographics
