SWISS KRONO – the name stands for first-class wood-based materials and innovative design solutions worldwide. For over 55 years, this family business has been delighting its customers with high-quality Swiss products that can be found in every second kitchen in Switzerland.
The new “ONE WORLD Collection” offers furniture decors that are as diverse and inspiring as the world itself. Developed in line with the latest global design trends and tailored to the specific requirements of customers, the collection includes a wide variety of plain, wood and designer decors. These can be combined again and again and always fit together perfectly. The furniture collection comprises four design trends, over 200 decor variants and 15 surface textures. It thus creates a link between global trends, regional characteristics and a high degree of individuality.
Our mission
To produce a captivating video series consisting of four videos that get to the heart of the design trends of the “ONE WORLD Collection” and highlight the various applications of each decor.. Each video – short and snappy, around 60 seconds long – is intended to inspire and inform carpenters, architects and design-oriented end customers.
Motion design for maximum impact
The video series was produced entirely in motion design style to present the various design trends and surfaces of the “ONE WORLD Collection” in a lively and vivid way. We deliberately chose to forgo a voice-over to fully focus on the visual elements. Instead, we integrated suitable background music that emphasizes the respective theme and creates a pleasant atmosphere.
Large typographic overlays highlight the key points of each design, making the information easy to understand and memorable. This modern and dynamic design concept ensures that the videos are not only informative, but also visually appealing and memorable.
Four videos - four worlds
PLAYFUL SPACES – Playful and Lively
In an increasingly complex world, people yearn for individuality and fun. Playful Spaces bring exactly that into the home: bright, bold colors and daring designs create cheerful, energetic spaces that simply lift the mood.
RESPONSIVE FURNITURE – Multifunctional rooms
Flexibility is a top priority here! Would you like to transform your workplace into a cozy living area in seconds? Responsive Furniture makes it possible. Modular furniture and neutral, minimalist colors create multifunctional rooms that are perfectly suited to modern life.
CONSCIOUS HOME – Natural and Gentle
Back to Nature – the Conscious Home embraces warm, light natural tones and velvety, super-matt finishes. This combination creates a soothing, gentle atmosphere that reflects the growing awareness of nature and well-being.
THE ME-SHED – My Place
The retreat for anyone looking to slow down and feel safe. Soft to bold color tones meet traditional materials such as oak, walnut or marble and transform every space into an individual feel-good place.
Factsheet on the videos
- Customer: SWISS KRONO
- Details: Creation of a four-part trend video series featuring the distinctive SWISS KRONO visual style.
- Target group: Architects, designers, customers
- Realization period: November – April
- Services: Consulting, conception, storyboard, animation, scoring, sound design
- Use: social media, website
Schedule a free consultation with our video experts.
Together we simplify your communication.
Dustin Bättig | CEO
