We at videodesign.com create explainer videos with a guarantee of success. So far so good. That’s true, of course, but we can do a lot more. Our range of services begins much earlier. Our customers already trust in our many years of experience during the consultation and conception phase. As graduate economists, we know exactly what is important for target group-oriented activation with strategic foresight.
Advice from the explainer video experts
Your product or service is complex and you don’t want to burden your customers with lengthy documentation? Want to take your marketing to the next level with entertaining videos? Do you want to become more efficient in internal communication and convey content in an understandable way? Your trade fair stand is still missing the interactive touch? This is all a case for a professional explainer video! The possible uses are as diverse as the scope for design. An introduction to a business model for your customers requires different characteristics than a training video for your employees. In video marketing alone, the different channels bring different specifications. The length, the language used with or without technical terms and the level of detail are decisive for the success of your video.
As experts, we know which style is best for your target group and your message. With all the expertise that we have gained from our numerous projects in a wide variety of industries, we can draw on the full. We know how much humor your explanatory film can take and how many facts the viewer can digest.
Trust in our expert knowledge already during the consultation. In a joint session, we first formulate the core message of your video. Together we define the target group, use, length, style and many other specifications. We ensure that you never lose track of things and are always there for you if you have any questions.
The result of our consultation forms the basis for the next step in the direction of the explainer video.
From idea to concept
The message, target group and desired style are defined. Wonderful! With us, your project enters the conception phase. In this step, our creative authors create a script from the briefing. On the one hand, this includes the narrator’s text, on the other hand, a clear description of the scene. With the help of your information about the topic treated, our writing elves dive deep into the art and, thanks to their experience, know which facts are relevant for which viewer. We are masters of storytelling and can turn complex content into captivating stories. Depending on the requirements, this results in a more entertaining or informative concept.
Our script is always a recommendation on our part. We value your feedback at every step and are happy to adapt content based on your comments.
Let’s go: Your video is going into production!
In the next step, your concept takes on color and shape. For the graphic implementation of the scenes, we work together with our creative designers. Illustrations – whether whiteboard explainer video or video animation – are our passion. We attach just as much importance to comprehensibility and readability as to basic graphic rules. We implement your wishes from the script with great attention to detail. We only work with professionals for videos with live action . The end result is a storyboard in which you can already follow the animation through various still images.
At the same time, we have the speaker text set to music with the voice of your choice. Our experienced speakers work extremely quickly and precisely. After mastering with background music, the audio is ready for your approval.
Our skilled animators now turn the audio and the individual scenes into the finished explanatory film. We adjust the movements of the characters and elements exactly to the timing. To round off the overall package, we add individual sound effects that clarify what is happening. Your message is now perfectly packaged and can be presented to your customers, employees or partners
Let’s walk this path together!
Are you interested in a competent and non-binding consultation? We look forward to every contact.
